Diary of a Tea Tippler: Facebook

Showing posts with label Facebook. Show all posts

Proactive TTL Lancewood Campaign

Filed in my portfolio under Facebook, Favourite, Portfolio, Print, Web

Copywriter: Charn Neethling

Art director: Megan Manzoni

Please click on pages to enlarge.

Lancewood Digital Cook-off Competition

Starke Ayres TTL campaign (proactive)

Filed in my portfolio under Facebook, Favourite, Just for fun, Popular, Portfolio, Print, Web

Copywriter: Charn Neethling

Art directori: Megan Manzoni

Problem: City-slickers are under the assumption that all plants require space and effort, which has negatively impacted plant sales.
Solution: Recruit consumers to the plant lovers’ community through a low-maintenance plant, namely the succulent.

Lancewood - Facebook teaser posts

Filed in my portfolio under Facebook, Favourite, Portfolio, Web

Agency: Hg80

Copywriter: Charn Neethling

Art Director: Megan Manzoni

Lancewood Rhino campaign

Filed in my portfolio under Charity, Facebook, Favourite, Portfolio, Web

For a period of 3 months, the colour of the Lancewood Cream Cheese product lids was changed from the iconic Lancewood blue to a more demure grey, reflecting the colour of the mighty rhino. R1 was donated off every pack, to the Stop Rhino Poaching foundation.